Saigon Co.op has kicked off its “Happy Buses – Returning Home for Tết with Saigon Co.op” programme, sending 900 disadvantaged workers back to their hometowns for the Lunar New Year (Tết), which falls on February 17 this year.
With economic difficulties discouraging car purchases this year, many people still want a vehicle for holiday travel, pushing demand higher than usual.
Beyond traditional gift items, Tet gift hampers this year feature a variety of creative designs and concepts, catering to the evolving tastes of modern consumers.
The Ministry of Finance has asked price management to be enhanced ahead Tết (Lunar New Yeat) to prevent abnormal fluctuations during the peak holiday period.
Travel companies said the Lunar New Year season this year is marked by earlier bookings, growing demand for personalised itineraries, and a preference for new travel experiences.
Mainland Chinese were Việt Nam’s top source of visitors during Lunar New Year, one of the peak travel periods in the Asia Pacific calendar, reported digital travel platform Agoda.
Supermarkets, commercial centres and convenience stores are offering various sales promotions with deep discounts to stimulate shopping demand and increase sales for the Tết (Lunar New Year) holiday that begins on February 8, according to the municipal Department of Industry and Trade.
To increase local demand, ministries, branches and localities have been implementing activities to connect supply and demand and facilitate the consumption of goods, especially Vietnamese-made ones, during the Tết holiday.
Herbalife Vietnam was the official title sponsor of the New Year celebration, entitled “Welcome New Year 2024”, for the second consecutive time in Hà Nội from December 31, 2023, to January 1, 2024.
The airline has also applied a flexible ticket price policy, suitable for the affordability of many passengers, and offered promotional fares starting from only VNĐ49,000 (US$2.02) (excluding taxes and fees) for many air routes.